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Cannabis Tech Innovator Fyllo Buys DataOwl To Bolster Retail And Loyalty Services

Fyllo, a cannabis tech company focused on marketing and compliance, has acquired retail point-of-sale marketing company DataOwl.

Terms of the deal were not disclosed.

DataOwl’s retail solutions will be integrated into Fyllo’s Compliance Cloud, creating what's being touted asthe industry’s first end-to-end, brand-safe marketing platform.

DataOwl services some 320 cannabis retailers across 25 states, Puerto Rico, and Jamaica. 

This is Fyllo's second acquisition in less than …

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