Fyllo, a cannabis tech company focused on marketing and compliance, has acquired retail point-of-sale marketing company DataOwl.
Terms of the deal were not disclosed.
DataOwl’s retail solutions will be integrated into Fyllo’s Compliance Cloud, creating what's being touted asthe industry’s first end-to-end, brand-safe marketing platform.
DataOwl services some 320 cannabis retailers across 25 states, Puerto Rico, and Jamaica.
This is Fyllo's second acquisition in less than …