Almost a week after Apple removed The OG App from the App Store, an Instagram client that promised to provide an ad-free and suggestion-free feed, Google followed the suit and booted the app off the Play Store.
In a Twitter thread, co-founders of Un1feed, the company that published The OG App, said that the startup won’t be able to serve its users following the app’s removal from both iOS and Android’s app stores. The app makers said in a brief period the app was live it attracted more than 25,000 downloads.
TechCrunch has reached out to Google for a comment, and we’ll update the post when we hear back.
Late last month, Un1feed launched The OG App with a promise to provide users with a customizable Instagram experience. To do so, it reverse-engineered Instagram for Android API. However, that created a lot of issues that potentially risked users’ privacy and security.
Following the launch, Instagram owner Meta said that the app violated its policies and that the company is “taking all appropriate enforcement actions.” But it didn’t provide any details about the steps it took.
In a note displayed on The OG App’s website, the founders said that they are still thinking about the next steps and will provide some clarity in the coming weeks.
After going through a ton of security mishaps, Meta has tightened its rules around access to user data and has limited its APIs to show a limited amount of information outside its family of apps. It’s not surprising that the company was swift to crack down on a solution that used unofficial APIs to display content.